touchpoints

The touchpoints of healthcare

If you think about how healthcare is delivered, it’s on an ad hoc basis. Someone comes into a hospital, someone comes into a pharmacy, someone comes into a doctor. But beyond those touchpoints, the patients are on their own. There’s no real continuity of care.  Christopher A. Viehbacher – CEO, Sanofi

A wonderful quote that I will use in future when explaining what touchpoints are.

Directgov digital touchpoints

Digit develop DirectGov touchpoints. The Government's public services website Directgov is a digital service that consolidates public services into one site. They are looking to develop digital touch points based on emerging technology, and has appointed Digit to a long-term project. picture-45

"Digit will be promoting Directgov’s services through a number of platforms, including blogs, iPhones, Transvision screens and widgets, says the spokeswoman. She adds that Directgov is looking to engage with communities by providing the ‘right kind of information in easy-to-use formats’. It sees opportunities around social networking."