"The aim is to spread the knowledge as much and as far as possible. My feeling is that knowledge needs to be shared. Ideas need oxygen. The internet provides that oxygen. So if you see a talk that really inspires you, you will send it on to a friend. Good ideas spread quickly. Great ideas spread even faster. I believe in ideas. I believe in the people who have them. I believe great ideas can change the world. I believe in the energy that makes those ideas happen. So I believe in Do."
The idea is a simple one. The people who Do things, can inspire the rest of us to go and Do things too.